20+ years of making brands impossible to ignore.
I'm Umar J. Qureshi, CEO of Folklore Magazine and Business Partner at Boardroom Network. Content, social media and PR for clients across the USA, Canada and worldwide.
Scroll to see what I doI'm Umar J. Qureshi, CEO of Folklore Magazine and Business Partner at Boardroom Network. Content, social media and PR for clients across the USA, Canada and worldwide.
Scroll to see what I doOne idea becomes a week of reels, carousels, posts and articles. AI speeds up the drafting; twenty years of editorial judgment decides what goes out.
Explore Content Creation & AI →A steady calendar, fast replies and monthly reporting across LinkedIn, Instagram, Facebook, TikTok and YouTube. You stay visible without living on your phone.
Explore Social Media Management →Press coverage, creator partnerships and executive visibility that build the kind of trust ads can't buy.
Hire me for one service or the whole engine. Every engagement starts with your goals and ends with a monthly report you can read in five minutes.
Reels, carousels, posts and articles in your voice, produced faster with AI and edited by a human who has done this for 20+ years.
Your channels planned, published and moderated on a steady calendar, with a monthly report you can read in five minutes.
Campaigns built to bring in customers, donors or leads, with organic reach first and paid spend only where it pays back.
Press coverage, creator partnerships and executive visibility that build credibility you can't buy with ads.
A senior second opinion for in-house teams: audits, positioning, playbooks and training.
Fill tables with food content people save and share, local press for openings and menus, and reviews that keep coming.
Stories that move donors, giving-day campaigns, impact reporting and media coverage that builds trust.
Launches, always-on social and creator content that turn attention into sales, for consumer and B2B companies.
A credible public voice: LinkedIn ghostwriting, bylines in trade media, and podcast and stage invitations.
Umar J. Qureshi is a content, social media and PR strategist with more than 20 years of experience. He is the CEO of Folklore Magazine and a Business Partner at Boardroom Network, and works remotely with restaurants, nonprofits, brands and C-level executives in the USA, Canada and worldwide.
Read the full story →Pick a client type to see a typical week: content, social and press planned on one calendar, approved by you, and reported every month.
A free 30-minute video call on your goals, audience and what has or hasn't worked so far.
I review your channels and competitors, then send a written plan with scope, timeline and a fixed fee in USD.
We agree on positioning, voice and a content calendar before anything is published.
Content goes out on schedule, communities get answered, and media and creators get pitched. You approve everything.
A plain-English monthly report: what grew, what didn't, and what we change next month.
A defined deliverable with a start and an end.
Your content, social and PR run for you, month after month.
Strategy sessions and audits for teams that execute in-house.
All engagements are quoted and invoiced in USD. You'll get a fixed fee in writing before any work starts.
Social media management costs $300 to $20,000+ a month in 2026. See freelancer, agency and in-house prices, what each budget buys and how to choose.
Social Media ManagementHow restaurants win diners on social media in 2026: what guests want to see, the best platforms by age, a weekly posting plan, creators and tracking.
Social Media MarketingIf you’re sitting on hundreds—or even thousands—of LinkedIn connections and not generating business from them, you’re leaving revenue on the table. Your LinkedIn network is not just a vanity metric.…
MarketingOne short email every week with the content, social and PR tactics I use with clients. Five minutes to read, ready to use the same day.
Yes. I work fully remotely with clients in the United States, Canada and worldwide. Calls, reviews and approvals run on video and shared calendars, and every engagement is quoted and invoiced in USD.
Restaurants and hospitality brands, nonprofits and fundraisers, consumer and B2B brands, and C-level executives who want a stronger public profile.
Every engagement is scoped to your goals and channels. After a free discovery call you receive a written proposal with a fixed project fee or a monthly retainer in USD.
Yes, for research, drafting and production speed. Every piece is directed, edited and approved by me before it reaches your audience, so it sounds like you.
Yes. I find creators whose audiences match yours, brief them, manage the partnership and report on the content and results.
One short email every week with practical content, social media and PR tactics, a breakdown of a campaign worth studying, and one tool or prompt you can use right away. Free, and you can unsubscribe anytime.
Share a few details and I'll reply within two business days to set up your free discovery call.
Talk through your goals with Umar's AI assistant and get 2 or 3 practical ideas you can use this month. Umar personally reviews every call and follows up.
You're talking to an AI, not a person. Replies are generated by Google Gemini, which may use conversations to improve its services, so please don't share confidential information. If you leave your email, a summary goes to Umar.